Integrated marketing campaign with commercial video production and bloggers’ collaborations
Problem
Solution
We take care about all marketing activities and come with best solutions for your brand growth.
+24%
+11%
+38%
Since 2015, Picnic hasn’t had any communication, so it’s started to lose relevance among Zoomers. By 2016, the market share had fallen to 3.7%.
We created a creative platform that is clearly aimed at Zoomers, playing on their main cultural code - a mix of interests and natively integrating into the digital world in which they live.
Results
In 4 years we have reached:
Sales growth:
in 2019
in 2020
in 2021
More than
200M views
(likes, comments, reposts)
3,5M reactions
Annually for
4 years